Data Analytics

You’re struggling to be the nimble marketer the big man wants you to be — but the marketplace is a brutal battlefield. Can a soldier win a fight without the proper equipment? — The fast-changing nature of a mature market demands not only a quick marketing response, but also one that’s specific to the geographic area where your target audience is— otherwise, you’re wasting resources. This is why a proper support from the data analytics team is crucial to back up marketers with…

This content is fully summarized from Tiktok Monetization Integrity (MI) team’s Youtube video. MI Mission & Vision: Unblock and unlock good revenue When saying “good”, it means to ensure user safety, advertiser experience, and business brand safety. To allow users to find interesting products/ideas/trends and have a positive experience, content…

Most of the time, while using any data analytics tool, the fields already present in the data source alone might not be enough to analyze the data correctly. Hence one needs to derive new fields from the given data to give a more meaningful analysis. For example, the client has…

Article first publised @ ownyourdata.ai . Technologies evolved greatly in the last couple of years and the analytics domain has split in various groups, each one stating their opinion on data warehousing and the inefficiency of having such system in place. About what exactly is a data warehouse, why you…

Introduction Udemy is one of many website that provide online teaching and learning. It started it’s purpose as early as 2010 to allow instructors to build online courses on their preferred topics. Using Udemy’s course development tools, instructors can upload videos and any other learning material that learners might find helpful…

The growing dominance of data analytics has made its implementation a top priority for global organizations. With disruptive years ahead, it is now more important than ever to have a holistic view of business performance and resource allocation. However, getting a big impact from big data goes hand in hand…

Definition Linear Regression is a methodology that allows us to relate two phenomena. This approach allows identifying a rule based on real data to predict new values. There are algorithms and packages that perform linear regression in a simple way, but we don’t aways understand what’s going on behind the curtains…